Framer Pricing Explained: Which Plan Is Right For You?

Introduction

(This guide was updated on November 18th after Framer had just released their new pricing structure, which you can find here.)

Are you confused about Framer pricing? You’re not alone. After spending a lot of time in the community, I noticed that new users are always confused about which plan to choose.

So, in this guide, I’ll break down Framer’s different plans and features so you can easily figure out which plan best fits your needs.

At the end of the article, I’ll also discuss some frequently asked questions and common scenarios I see repeatedly in the community.

However, Framer has so many features that I cannot go over each one. That’s why I’ll only cover the most important aspects in an attempt to clarify instead of creating more confusion.

This guide is for you if:

✅ You’re relatively new to Framer.

✅ You’re confused about what you can and cannot do with each plan.

✅ You want some real-world examples of what each plan allows.

✅ (You want to know the changes made on the November pricing update)

If that’s not you because you want a more technical approach, I suggest you check out the official pricing page.

For those who stayed, let’s get started!

November 18th update

As mentioned in the introduction, Framer completely changed their pricing structure on November 18th.

If you are new to Framer and are not familiar with the old pricing tiers, I suggest you skip this section and read the breakdown.

However, if you are familiar with the old structure and want to see what changed, read through this paragraph, as I’ll explain just that.

So, let’s go over the most significant changes introduced in the November pricing update:

• Site plans are now split between “Personal” and “Business”.
  
  

  → The biggest change introduced is definitely the separation between personal and business plans. Before the November update, after reaching the limits imposed by the PRO plan, you had to either buy an add-on or contact Framer’s sales team to get an Enterprise plan.
  
  

  → With the addition of business plans, bigger sites now have an easier way to scale their site without necessarily committing to an Enterprise plan.
  
  

• Workspace plans have been removed.
  
  

  → Workspace plans, once used to control how editors were billed, are not integrated inside site plans. Now, each site plan comes with a maximum number of editors you can add, which is 3 at $20 each for personal plans and 6 at $40 each for business plans (depending on when you add the editor)
  
  

• Most add-ons have been removed.
  
  

  → The six previously available add-ons have mostly been removed in favour of business plans.
  
  

  → The only two left available are the localisation add-on, which allows you to add X number of locales to your plan, and the reverse proxy add-on, which allows business plans to host their site behind a reverse proxy setup.
  
  

• Localisation is now available across all plans.
  
  

  → Localisation used to be capped at 5k works for all plans, and you could then add the localisation add-on to increase that limit to 50k per locale (for a maximum of 5 locales).
  
  

  → Now, each plan allows you to access a pre-set number of locales with unlimited words for a small price addition ($15 per locale per month on personal plans and $40 per locale per month on business plans).
  
  

• The cookie banner is now available across all plans.
  
  

  → The cookie banner used to be available only for PRO plans, which forced many EU-based businesses to upgrade just to have access to it and comply with the GDPR.
  
  

  → With the November update, the cookie banner is now included in every personal and business plan.
  
  

That’s it for the main difference before and after the update. If you want to read more about these new business plans, feel free to jump to the second half of this article.

Framer Personal Plans

Framer offers 4 different pricing plan options: Free, Mini, Basic, and Pro Let’s break them all down:

Free

Even though this pricing plan is completely free, it still comes with a ton of functionalities (I’m still amazed by this). You have complete access to advanced features, yet you don’t have to pay a single dime.

You can build and host your website for free. You can include up to ten CMS collections. You can use the incredible Framer AI feature to make a website from scratch in seconds…

For instance, I could literally host this website for free if I wanted to. So, why am I paying for a Pro Plan when the Free plan is so powerful?

Because there are three main drawbacks to this plan:

1. A limited number of visitors.
   
   

   → This plan limits the number of monthly visitors to 1000.
   
   

2. You can’t connect your domain.
   
   

   → Even though Framer allows you to host the website completely for free on a Framer subdomain, you cannot connect your own domain.
   
   

3. You can’t remove the “Made in Framer” banner.
   
   

   → Whenever you publish a free website, there will be a banner/watermark in the bottom right part of the screen showing that the website was made in Framer.
   
   

Due to these three main limitations, the free plan is particularly suitable for learning how to use the platform and publishing hobby projects.

This plan is also fantastic if you’re a freelancer or an agency wanting to develop a pro website for a client without paying for the functionalities!

Mini - $5 per site per month

I think the mini plan is hands down the most confusing one. That’s because you would expect all the free features PLUS something more. However, that’s not the case.

So, what’s included in the mini plan that you can’t find in the free plan? Let’s break it down:

1. Framer watermark
   
   

   → The first perk of the mini plan is the removal of the “Made in Framer” badge in the bottom right of your site. In fact, the watermark is only used on free sites and is removed as soon as you upgrade to any paid plan (and republish your site).
   
   

2. Custom domain name
   
   

   → Secondly, you’ll be able to connect your custom domain to the project. With a free plan, you could have a free framer subdomain and use that for the site, but with the mini plan - and with any other paid plan, with that matter - you’ll be able to connect your own custom domain.
   
   

   → (and no, Framer doesn’t provide the domain; you’ll have to buy it from an actual domain registrar)
   
   

3. Custom code in the <head> and <body> tag
   
   

   → Lastly, upgrading to a mini plan will allow you to add custom code to your page’s <head> and <body> tags, allowing you to, for example, add tracking scripts or any other snipped you may need.

However, these added functionalities come at the expense of:

1. Page number limit
   
   

   → With this plan, you can only host a main and 404 pages. Before you try it: No, you cannot swap the 404 page with another custom page.
   
   

2. No CMS collection
   
   

   → That’s right! Although the free plan allows up to 10 CMS collections, it doesn’t offer any CMS features.
   
   

3. Visitors limit
   
   

   → Sites hosted using the mini plan have a limit of 1,000 visitors per month to the site. When you start approaching the limit, you’ll receive an email asking you to upgrade to the Basic plan.

   
   

Due to the hard limit on the number of pages, this plan perfectly suits landing pages and simple one-page websites. For instance, I hosted my first one-page portfolio using this plan!

Since the November pricing update, you can also translate your page to any language by buying the locale with the plan for $15 per month and using the built-in localisation feature to target any other language or region needed for your campaign.

Since June 20, 2024, you can also add a fully functional form to your landing page to capture leads or allow people to contact you.

The mini plan limits form submissions to 50 per month, which is perfectly fair considering the limit to the number of visitors and an average conversion rate of 3% - which equals thirty form submissions every thousand visitors.

Important Note: If you have a simple opt-in that only requires the name and email, you can use one of the integrations Framer offers for email marketing tools (or even integrate those that are not natively available). The submissions on these inputs will NOT count towards your form limit.

Lastly, starting from the mini plan, each plan allows you to access the built-in cookie banner, which makes it easy for all businesses - especially those based in the EU - to comply with privacy regulations.

Basic - $15 per site per month

The basic plan is probably the most versatile one and, in my opinion, the best option for 80% of personal sites and small businesses. Let’s look at what this plan offers:

1. 1000 pages limit.
   
   

   → If you could only have two pages with the mini plan, the basic one allows up to 1000 pages, including static and CMS-generated ones.
   
   

2. 2 CMS collections.
   
   

   → The basic plan allows for up to two CMS collections, which also allows you to experience the new CMS collection references feature. For example, you can have a blog with categories powered by two interlinked CMS collections.
   
   

3. 10,000 monthly visitors
   
   

   → This plan allows for up to 10,000 visitors per month. If you’re worried about your website going down overnight, do not worry, as Framer will notify you as you approach the limit.
   
   

4. 500 form submissions
   
   

   → The basic plan allows up to 500 form submissions per month, which will vastly suffice for most businesses’ websites.
   
   

5. Password protection
   
   

   → Want to put your site behind a password? No problem! The basic plan will allow you to easily do that (As of November 2024, the password-protection is currently only available site-wide, you cannot protect only specific pages)
   
   

Thanks to its extensive features, this plan is perfect for personal sites and small businesses. It’s also the best option if you want to host a blog with a relatively high amount of traffic.

Pro - $30 per site per month

This plan is made for bigger websites and has a ton more features than the other personal plans. Here are the most important ones:

1. 10,000 pages limit.
   
   

   → With the pro plan, the limit to the number of pages you can have jumps to 10k, including stating and CMS-generated pages.
   
   

2. 200,000 monthly visitors.
   
   

   → This plan allows for up to 200,000 visitors per month.
   
   

3. 10 CMS collections.
   
   

   → With this plan, you can now have 10 CMS collections and up to 10,000 CMS items, which offers great flexibility. For example, this site runs on a PRO plan with 3 CMS collections: one for the templates, one for the free resources, and one for the blog.
   
   

4. 2,500 form submissions.
   
   

   → The pro plan allows up to 2,500 form submissions per month. This is a perfectly reasonable amount for bigger websites with multiple landing pages and tens of thousands of visitors per month.
   
   

5. Staging environment
   
   

   → The PRO plan is the first in the breakdown to introduce the staging environment. Staging allows you to publish your site to a staging domain (the one that ends with .framer.app) to test your changes live before pushing them to the custom do
   
   

   → Staging also allows you to publish an older version of the site, which can be really handy if something that wasn’t supposed to go live does and you need to revert quickly.
   
   

6. Redirects (100 max)
   
   

   → Lastly, the PRO plan introduces redirects, allowing you to not let a URL 404 when you remove the page but rather redirect to another page with a 308 status code (the equivalent of a 301)
   
   

This plan allows for a lot of flexibility. It’s the perfect choice if you have bigger websites, need to integrate analytics, or just need more bandwidth to sustain all the traffic you receive!

Framer Business Plans

As mentioned in the introduction, the difference between personal and business plans is not so much about added features as about lifted limits.

Let’s now quickly go over each business plan so you can get a better idea of which one suits your use case best:

Startup

The Startup plan is the first tier of the business plans and marks the biggest jump in limits and features compared to the other plans. Let’s look at what’s different compared to the PRO plan for personal sites:

1. More pages
   
   

   → Firstly, the Startup plan allows up to 15,000 pages, including static and CMS pages.
   
   

2. More CMS collections
   
   

   → The startup plan also allows for up to 20 CMS collections, allowing great flexibility in your setups.
   
   

3. Drafts
   
   

   → Business plans add a new feature to the list: drafts. Drafts allow you to (indeed) “draft” a page so you can keep publishing changes to your site while maintaining some pages that are still WIP hidden.
   
   

   → In other words, you can finally have pages in your project that are not getting published at every update of the site.
   
   

4. More editors
   
   

   → If personal plans only allow for up to three editors at $20 per editor per month, the Startup plan and subsequent business plans allow for up to six editors at $40 per editor per month.
   
   

5. Longer version history
   
   

   → Version history’s limit jumps from 30 days for the PRO plan to 90 days for the Startup plan.
   
   

6. Project permissions
   
   

   → With personal plans, each person you invited to your project was either an editor with full permissions or a viewer without permissions.
   
   

   → With business plans, you can now choose which permissions to give each editor. More specifically, you can give each editor the following permissions (not mutually exclusive):
   
   

   • Design → to allow them to edit the design and everything in the Canvas.

   • Content → to allow them to add, edit, or remove CMS items or collections.

   • Deploy → to allow them to deploy the site.
     
     

7. More locales
   
   

   → Business plans allow for up to five locales with unlimited translated words at $40 each per month.
   
   

8. Uplifted hosting limits
   
   

   → Finally, you have uplifted hosting limits, which include: more form submissions (5k), more redirects (250), more storage (50GB), more bandwidth (200GB), etc.

Scaleup

The second business plan is called “Scaleup”. Let’s look at what more it has to offer compared to the Startup plan:

1. More pages
   
   

   → The Scaleup plan allows up to 30,000 pages, including static and CMS.
   
   

2. More CMS collections
   
   

   → The number of CMS collections is once again uplifted to 30.
   
   

3. Longer version history
   
   

   → Version history is also increased, allowing you to go back 120 days.
   
   

4. Uplifted hosting limits
   
   

   → Again, uplifted hosting limits, including: more form submissions (10k), more redirects (500), more storage (100GB), more bandwidth (500GB), etc.
   
   

5. Custom proxy setup
   
   

   → Last but not least, the Scaleup plan is the first plan on the list that unlocks the possibility of hosting a site behind a reverse proxy. Unfortunately, this is not included in the plan itself and will cost you an additional $350 per month.

Enterprise

The last plan Framer offers is the Enterprise plan. The team will customise this plan based on your specific needs, so you will need to contact the team for a personalised proposal.

The Enterprise plan can give you access to a long list of features that are not included in any other plan and it’s also a bit beyond the scope of this guide to cover them.

You can always visit this link and see the complete list, but remember that the plan you will get will be personalised based on your needs, so you may or may not have access to the features mentioned.

Which Pricing Plan Is Right For You?

If you’ve read the whole article, you should already have a pretty clear idea of which plan is right for you.

However, here’s a quick recap of what you can do with each (site) pricing plan:

• Free Plan
  
  

  → It’s perfect for people who want to learn how to use the tool or host a small project for free. It’s also the best choice for freelancers and agencies that need to develop websites for their clients but don’t want to pay for hosting.
  
  

• Mini Plan
  
  

  → Perfect for landing pages and one-page websites.
  
  

• Basic Plan
  
  

  → Perfect for quite big websites (up to 1000 pages). Thanks to the CMS and the high limit of monthly visitors, it’s the preferred choice for personal blogs, portfolios, and small business websites.
  
  

• Pro Plan
  
  

  → This plan is perfect for most big websites. It allows for a large number of pages (10k) and most of the platform’s features.
  
  
  

• Startup
  
  

  → Perfect for very big sites (15k pages) being worked on by a fairly big team.
  
  

• Scaleup
  
  

  → Perfect for super big sites (30k pages) that also require a very complex CMS setup and/or the use of a reverse proxy.
  
  

• Enterprise Plan
  
  

  → This plan allows for almost anything you can imagine.
  
  

At the end of the day, there’s no one-size-fits-all answer to this question. Start with the plan that allows for the functionalities you need, and then consider upgrading only if needed.

For instance, I started my portfolio as a one-pager, so I used the mini plan. Then, I upgraded to the basic plan as I wanted a CMS for my blog and more pages. Finally, I decided to upgrade to the Pro plan as it offered all the features I wanted (later I moved everything to the site you are on right now and got back to a basic site).

FAQ & Troubleshooting

Do Paid Plans Come With A Domain Name?

No, paid plans do not come with a domain name. You must buy it from a domain name provider like Squarespace, GoDaddy, etc.

Is Framer Free?

Yes, Framer’s free plan allows you to build and host a website entirely for free. However, you’ll need to upgrade to a pro plan to connect a custom domain or receive more than 1,000 monthly visitors (among other features).

How Do I Upgrade/Downgrade A Site Plan?

You can upgrade/downgrade any site plan by going to your site’s settings > plans and then choosing the plan you want.

The Prices You Wrote In The Guide Are Wrong!

Framer offers localised pricing plans. Therefore, the prices listed above might differ from those in your country. The price will also change based on whether you want to be billed monthly or yearly.

How Do I Remove The “Made In Framer” Badge?

You can remove the “Made In Framer” badge by upgrading your site to any paying plan. The badge is only displayed on websites hosted using the Free plan and is automatically removed once you upgrade to a paying plan and publish again.

Conclusion

In this guide, we reviewed the most important aspects to consider when choosing a plan for your Framer site.

We explored each pricing tier in great detail, reviewing its limits, use cases, and frequently asked questions.

If you are still confused or have any questions, feel free to reach out to us at support@clicks.supply or post your question in the official Framer community.

Thanks for reading!

- Luca